{"id":24147,"date":"2025-06-10T11:01:09","date_gmt":"2025-06-10T10:01:09","guid":{"rendered":"https:\/\/sgciafrica.org\/liberta-o-poder-do-marketing-tecnologico\/"},"modified":"2026-02-13T13:37:57","modified_gmt":"2026-02-13T13:37:57","slug":"liberta-o-poder-do-marketing-tecnologico","status":"publish","type":"post","link":"https:\/\/sgciafrica.org\/pt\/liberta-o-poder-do-marketing-tecnologico\/","title":{"rendered":"Liberte o potencial do marketing tecnol\u00f3gico"},"content":{"rendered":"\n

Apelo a todos os membros dos Conselhos de Fomento Cient\u00edfico. Est\u00e1 preparado para levar a sua inova\u00e7\u00e3o do laborat\u00f3rio para o mercado? <\/p>\n\n

Junte-se \u00e0 Southern African Innovation and Research Management Association, SARIMA<\/a>, para o curso \u2018Marketing Early-Stage Innovations\u2019, ministrado pela Innovus (Universidade de Stellenbosch).<\/p>\n\n

Esta forma\u00e7\u00e3o virtual pr\u00e1tica foi concebida especificamente para investigadores que procuram promover e comercializar tecnologias em fase inicial no contexto universit\u00e1rio e de investiga\u00e7\u00e3o.<\/p>\n\n

O que ir\u00e1 obter:<\/strong>Investiga\u00e7\u00e3o e an\u00e1lise de mercadoDesenvolvimento da cadeia de valor e da proposta de valorTradu\u00e7\u00e3o da tecnologia em mensagens prontas para o mercadoCanais digitais, pitching e muito mais.<\/p>\n\n

Aplique o que aprender a um caso de estudo real \u2014 o seu ou um fornecido por n\u00f3s.<\/p>\n\n

Data: 30 de junho \u2013 4 de julho de 2025<\/p>\n\n

10:00\u201312:00 diariamenteInscri\u00e7\u00f5es no curso virtual at\u00e9: segunda-feira, 23 de junho (17:00 SAST)<\/p>\n\n

Inscreva-se aqui<\/a><\/p>\n\n

Consulte as hist\u00f3rias<\/a> e diga-nos o que pensa. Gostar\u00edamos muito de o(a) ouvir.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Apelo a todos os membros dos Conselhos de Fomento Cient\u00edfico. Est\u00e1 preparado para levar a sua inova\u00e7\u00e3o do laborat\u00f3rio para o mercado? Junte-se \u00e0 Southern African Innovation and Research Management Association, SARIMA, para o curso \u2018Marketing Early-Stage Innovations\u2019, ministrado pela Innovus (Universidade de Stellenbosch). Esta forma\u00e7\u00e3o virtual pr\u00e1tica foi concebida especificamente para investigadores que procuram…<\/p>\n","protected":false},"author":14,"featured_media":23381,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","wds_primary_category":0,"wds_primary_country":0,"wds_primary_objective":0,"wds_primary_sg_theme":0,"footnotes":""},"categories":[183],"tags":[217],"country":[],"objective":[],"sg_theme":[],"class_list":["post-24147","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventos","tag-inovacao"],"acf":[],"yoast_head":"\nEstrat\u00e9gias de Marketing Tecnol\u00f3gico para Investigadores - SGCI Africa<\/title>\n<meta name=\"description\" content=\"Aprimore os seus conhecimentos de marketing tecnol\u00f3gico atrav\u00e9s de forma\u00e7\u00e3o pr\u00e1tica para investigadores que pretendam comercializar inova\u00e7\u00f5es em fase inicial.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sgciafrica.org\/pt\/liberta-o-poder-do-marketing-tecnologico\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Liberte o potencial do marketing tecnol\u00f3gico\" \/>\n<meta property=\"og:description\" content=\"Aprimore os seus conhecimentos de marketing tecnol\u00f3gico atrav\u00e9s de forma\u00e7\u00e3o pr\u00e1tica para investigadores que pretendam comercializar inova\u00e7\u00f5es em fase inicial.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sgciafrica.org\/pt\/liberta-o-poder-do-marketing-tecnologico\/\" \/>\n<meta property=\"og:site_name\" content=\"SGCI Africa\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-10T10:01:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-13T13:37:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sgciafrica.org\/wp-content\/uploads\/2025\/05\/nrf-pic_MAIN.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"996\" \/>\n\t<meta property=\"og:image:height\" content=\"567\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Titilope Fadare\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SGCIAfrica\" \/>\n<meta name=\"twitter:site\" content=\"@SGCIAfrica\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Titilope Fadare\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/sgciafrica.org\\\/pt\\\/liberta-o-poder-do-marketing-tecnologico\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sgciafrica.org\\\/pt\\\/liberta-o-poder-do-marketing-tecnologico\\\/\"},\"author\":{\"name\":\"Titilope Fadare\",\"@id\":\"https:\\\/\\\/sgciafrica.org\\\/#\\\/schema\\\/person\\\/805409d9d7ecdd7dd47541c544a540ad\"},\"headline\":\"Liberte o potencial do marketing tecnol\u00f3gico\",\"datePublished\":\"2025-06-10T10:01:09+00:00\",\"dateModified\":\"2026-02-13T13:37:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/sgciafrica.org\\\/pt\\\/liberta-o-poder-do-marketing-tecnologico\\\/\"},\"wordCount\":168,\"publisher\":{\"@id\":\"https:\\\/\\\/sgciafrica.org\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/sgciafrica.org\\\/pt\\\/liberta-o-poder-do-marketing-tecnologico\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sgciafrica.org\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/nrf-pic_MAIN.jpg\",\"keywords\":[\"Inova\u00e7\u00e3o\"],\"articleSection\":[\"Eventos\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sgciafrica.org\\\/pt\\\/liberta-o-poder-do-marketing-tecnologico\\\/\",\"url\":\"https:\\\/\\\/sgciafrica.org\\\/pt\\\/liberta-o-poder-do-marketing-tecnologico\\\/\",\"name\":\"Estrat\u00e9gias de Marketing Tecnol\u00f3gico para Investigadores - 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